MoneySense - Making sense of money

Total number of cakes: 0
Total cost: £0

School fundraising

Your school’s charity club has decided that it will run a cake sale to raise money this term.

You have been asked to take charge! You have been given a budget of £40.

You will need to think about promoting your event and how much to charge people on the day.

Remember the more profit you make the more money you can donate to charity.
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Hand Hand

Ingredients

Everyone loves a bake sale. Shop-bought cakes look really professional but homemade cakes are cheaper and you could make more profit.

Select one of the options below.
cupcake
Ingredients for homemade simple cupcakes
£10 (makes 40)
cupcake
Ingredients for homemade luxury chocolate cakes
£15 (makes 25)
cupcake
Shop-bought cakes
£25 (15 cakes)

Your Stall

Making your stall look attractive is more likely to attract customers on the day. What finishing touches will you make to decorate your stall and make it inviting?
Select one of the options below.
Table
Colourful paper tablecloths and bunting
£3
Cake
Cardboard cake stands
£5
I think the cakes will look good enough – I don’t want to waste money, so I’ll just leave the table plain.
No decoration
£0
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Promotion

Promoting your event is really important. How will you let people know about your sale?
Select one of the options below.
Posters & flyers
Make 20 posters and 100 flyers to advertise the event and display them around the neighbourhood
£10
'Bake Off'
You decide to run a 'Bake off' competition and sell the cakes after judging. You promote it through assemblies and newsletters
£5 prize book token
Newsletter
You advertise your event in the school newsletter to all classes, asking for cake donations
Free

The day of the bake sale

It’s the day of the bake sale. You’ve promoted your event and decorated your stall. How much will you sell your cakes for?

Everything

40p

Everything

75p
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Promotion Boost

You decided to promote your event by creating 20 posters and 100 flyers, and display them around the neighbourhood. Good news! The local bakery saw one of your posters and has donated a gourmet chocolate gâteau for you to raffle. You sell 100 tickets for 50p each.
Cake
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Promotion Boost

You chose to promote your event by advertising it in the school newsletter, asking for cake donations. 16 parents donated cakes – each parent donated 1 tray of 12 cupcakes.

This left you with 192 extra cupcakes to sell!
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Poster poster

Promotion Boost

You chose to run a 'Bake Off' competition and promoted your event through speaking in assembly and including it in the school newsletter.

12 delicious cakes were entered into the competition and the winner received a £5 book token to spend on a recipe book.

Each of the 12 cakes divide into 8 slices to sell.

The cake slices sell for a slightly higher price than cupcakes.
Cakes
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What happened on the day?

How did your decisions about promotion and pricing affect how much you raised for charity?

You spent £ setting up your event.

You decided to sell your cupcakes for p.

So, on the day, you earned £ from selling your own cakes.
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You chose to promote the event using posters and flyers...

How did your promotional activities affect your overall earnings?

You earned an extra £50 from raffling the luxury gâteau donated by the bakery, but you didn’t have enough stock and some customers left empty-handed.

What could you do differently next time?

You asked for cake donations in the school newsletter and that was a great idea!

How did your promotional activities affect your overall earnings?

It was a very cost effective way to stock your stall. You had so many cakes!

However, pricing your cupcakes at 75p was a bit too expensive and you kept having to drop the price.

In the end, you were selling cakes for 10p and you even had some left at the end!

You did earn an extra £57.50 from this activity though.

What could you do differently next time?

You asked for cake donations in the school newsletter and that was a great idea!

How did your promotional activities affect your overall earnings?

You had so many cakes, and deciding to sell all your cakes at 40p was a fair price. You sold them all and made an extra £76.80.

You decided to run a 'Bake off' competition, that was a brilliant idea!

How did your promotional activities affect your overall earnings?

You had loads of customers who were all excited to see who had won.

The cakes looked fantastic and you were able to sell slices of cake at a higher price than your cupcakes. Each slice sold for £1, raising an extra £96.

You raised...

For Charity £ 0
There are lots of different decisions to be made when planning a charity fundraising event.

You need to think about how you promote your event, how other people can get involved through competitions and contributions, and you need to think carefully about how much to charge customers.

Too little and you won’t make a profit... too much and you will put your customers off.

Why not try planning your own event to raise money for charity?